The Grand Central Takeover

This weekend, my Times Square Shuttle train was overtaken by the Bronx Zoo!

Then I walked up some orange juice stairs and promptly exited Grand Central Station.

I like these ads.  They're fun for tourists (especially for kids), they provide a memorable and engaging experience with the brand, and they make a fun replacement on top of the traditional gunk in the stairwell.  I just wish they'd fund more features for everyday riders, like cleaner facilities or more frequent trains.

Comments

[Paolo]

These ads can get annoying! What will be next? The whispering chamber at Grand Central gets sponsored by some wedding company?

[nataliepo]

Totally! It's a good opportunity.